New Company, Same Commitment: Channel First

Tips & Advice

In the last week there has been change, but a lot remains the same, too. First, we are now McAfee Enterprise, a pure-play enterprise cybersecurity company under the new ownership of Symphony Technology Group (STG). It’s an exciting change and true focus for our company, allowing us to concentrate on enterprise and commercial business needs. Our partners are an important part of our journey, and together we are excited to continue to win and drive success.

As we start this chapter as a pure-play enterprise security company, my focus is on adding value for our partners at all levels, ensuring our joint customers understand the power of our technology portfolio, and driving profitability and growth through better cybersecurity outcomes for our customers.

Our strategy continues to be Channel First, and we have worked to create continuity in all that we do for our channel partners and customers through the transition. That means our operations as a company will remain very much the same, so there will be no new systems or tools to learn, and our partners will continue to receive the same program benefits. At the same time, we will continue to evaluate and enhance program benefits, enablement and sales engagement.

We look forward to embarking on this journey with our partners as McAfee Enterprise. Our vision cannot be achieved without our partners’ trust and confidence in us.

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